EFIG partners with Baheya Foundation to support 13 breast cancer fighters in honor of International Women’s Day
eFinance Investment Group has signed a cooperation protocol with the Baheya Foundation for Early Detection and Treatment of Breast Cancer. Through this initiative, the Group will support the treatment of 13 Egyptian women, underscoring its commitment to social development as it marks International Women’s Day.
This partnership reflects EFIG’s CSR strategy, which places women’s empowerment and access to healthcare at the center of its priorities. The Group believes that investing in women’s health is essential for sustainable development, as it enables women to regain their well being, resume their roles in society and contribute to economic and community progress.
The cooperation also extends beyond medical treatment. EFIG announced that the beneficiaries will receive post recovery support through training programs delivered at the Group’s Sustainability Centers. These programs, implemented in collaboration with Sonaa El Kheir Foundation, equip women with craftsmanship and heritage based skills that help them build sustainable sources of income and strengthen their financial independence.
Yasmine Rashed, Group Marketing, Strategic Communications and CSR Director at EFIG, expressed pride in the partnership. She stated, “We believe that supporting women begins with guaranteeing their right to accessible, high quality healthcare. Our collaboration with Baheya reinforces our commitment to standing beside Egyptian women throughout their journey, not only through treatment but also by helping them rebuild their lives with confidence and stability.”
From Baheya’s side, Eng. Tamer Shawky, Chairman of the Board of Trustees, expressed his appreciation for the support provided by EFIG. He emphasized the significance of such collaborations in enhancing the Foundation’s role in offering essential healthcare services to women across Egypt.
Laila Salem, Member of the Board of Trustees and granddaughter of Baheya Wahby, affirmed that the protocol strengthens Baheya’s mission to provide reassurance, awareness and comprehensive care to women in need. She expressed her gratitude for partnerships that directly impact the lives of Egyptian women.
This cooperation reflects EFIG’s commitment to supporting Egypt’s Vision 2030, which prioritizes human development and expanded access to healthcare as key drivers of national progress.